Online Review the Real Deal or Plastic Fake?
Can you Trust Internet Review?
Yes and No! How do ya like that for an answer?
Are you perceptive and logical, or do you get reeled in to the hype? Problem is, if you truly want to believe something bad enough you will, never mind if there’s any truth to it or not.
It’s got something to do with your ego, that or you’ve toked one too many times. One thing you need to do when searching for truthful reviews is to keep the emotion out of it.
EMOTION AND LOGIC DO NOT MIX.
They never have and never will. You don’t have to believe me, just ask your friendly nerdy scientists or psychologist friend.
So how do you spot a fake?
*If a review is way over or undercooked, you’ve likely got a glorified fake on your hands. An awful review could very well be from the competition, someone having a bad hair day, or even someone that is pissed at the individual behind the product or person personally. It’s cut-throat in the review world, particularly when it comes to digital books, but that’s a whole different article.
This happens more that you’d like to think particularly in the big bad world of online books.
*The review is done by a Yahoo with no history. Chances are pretty good this one has been fabricated. People will open up various fraudulent accounts for the purpose of bashing hard work. Amazon is one company that keeps pretty good control over this, but most other platforms place no restrictions on how many accounts you create. Unfortunately there are a whole whack of badasses in the universe that screw it up for the rest of us.
*When the review is too freakin vague it’s probably fake. If it’s not giving you useful specific information to help you decide whether you’re going to make the purchase or not there’s really no use. The purpose of a review is to provide useful information about the product or service that will help other people decide whether they should buy it or hit the road. They are not meant to bash or go after the creator, that’s just totally unnecessary and unprofessional.
*When you read a review that’s just about the minimum characters to qualify, your spidey senses should tell you it’s likely not genuine.
*If there’s too much exact specific information down to the product number that’s gotta raise flags. This could be a professional reviewer or someone from the company tooting their own horn.
Of course there are always exceptions to the rules. There are some people that have nothing better to do than purchase items, research them, and yes, write long complicated reviews. Makes you shake your head a few times.
Could be worse I suppose…
The Magical Key?
Don’t base your opinion on just one or two reviews. You’re best to read a handful at least, look at the best and the worst ones and let them neutralize or cancel each other out. Trust your gut. If a review sounds and feels genuine, open your mind to the likelihood that it is.
Makes you feel all twinkly inside doesn’t it?